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Al Mendoza
Al Mendoza has a Bachelors Degree in Psychology, a Marketing Management Certification and is a Certified Internet Webmaster.
Mr. Mendoza has been doing Internet marketing since 1998 and earns his living 100% online.
He has authored several internet marketing publications and courses. His websites deliver +2 million pages a month.
He is considered one of the top Internet Marketers specializing in Hispanic Markets: MercadeoGlobal.com
He currently has customers in 28 countries. He runs several newsletters with a reach of 257.953 opt-in subscribers as of this writing.
He is the Director of MarketingThinkbox.com, the website you are now visiting.
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Okay, now that you have your free membership website up and running and you have promoted it sufficiently so that you have a very long and impressive list, you are ready to start reaping the benefits and profiting from your hard work. Your list should include the names and email addresses of those people who are vitally interested in a specific topic and the products and services that are associated with that topic. Remember that you want to promote ONLY products and services that are related to the topic of your free membership website.
If you have set up a blog or a forum on your free membership website, it will be a very simple matter to locate products, services and information that your members will be most likely to buy...they will have told you what they are interested in. They have not only told you what products and services they would be most apt to buy but they have also told you what kind of information they want. Let's face it...there really are only three basic things that can be sold on the Internet or out in the real brick and mortar world...products, services and information.
That impressively long opt-in list that you have built with your free membership website is an asset that can't be valued...it is invaluable. That long list will open doors that have been shut up until now. So let's start with joint venture projects that you will now be a welcome partner in.
Joint Ventures:
The most attractive joint venture partners for all Internet marketers are those who have long lists of people who are the best prospects for buying products, services or information. Joint ventures can be used to sell any one of those three things. By engaging in joint ventures with other marketers, you not only have the opportunity to sell to your own list but to build your list to even greater proportions.
If you own the product or service that is being offered in a joint venture, you, of course, have a greater opportunity for profit but even if you don't own the product or service, you still have a very long list of prospective buyers and you are an attractive joint venture partner so you will have more opportunities to sell products and services that are owned by others.
Marketing Products and Services that you Own:
Once you have built your free membership website you will have a long list of people who are interested in products or services that you own. By marketing to your list, you gain 100% of the profits associated with those products or services. You may already have a product or service that you have designed or constructed. It you do, that's great, but it isn't the only way to get one of either.
For example: you can have an E-Book written by a ghostwriter that, once you pay for it, will be your E-Book. You can list yourself as the author and even get a copyright on the work. It's yours! You can have an E-Book written for about $10 per page. The most normal pricing structure is selling it for $1 per 2 pages. So...if you have an E-Book written that is 100 pages long, you will have paid $1000 for the E-Book and you can charge $50 for it. Remember that you have a very long list. The first 20 sales covers your investment and everything beyond that is pure profit.
*You can actually have a 100 page E-Book written for less than a thousand dollars but not a lot less.
There are services available on the Internet that will help you create audio and video products, as well. There will always be an initial investment, however, when you have others create products for you.
Marketing Products and Services that you Do NOT OWN:
You can find products and services that are related to the topic of your free membership website and of interest to the members of your site on such sites as Clickbank (www.clickbank.com ) or Commission Junction (www.cj.com ).
For those who don't know...this is referred to as 'Affiliate Marketing'. You can go to either of the above listed sites and sign up as an affiliate marketer for products and services that would be of interest to your list. You profit by making a percentage of the sales made through your website or newsletter.
Products or services for which you are an affiliate marketer can be promoted directly on the blog or forum on your free membership site, in a newsletter or E-zine that you regularly send to the members of your free membership site or through a specific marketing email that you send out.
Marketing Teleseminars and Webinars:
Remember that your list is made up of people who are deeply interested in a specific subject. There are experts that are associated with just about every topic under the sun and those who are interested in that topic know exactly who there experts are. They will gladly pay to hear what a knowledgeable and well-known expert has to say about a subject that is near and dear to their hearts.
It isn't hard to organize a teleseminar or a webinar. Both events can be organized and executed without a lot of expense. There is, of course, time and effort involved in organizing them.
Teleseminars are less expensive and easier to do than a webinar. The only thing you really need for a teleseminar is an interesting subject, a well-known speaker and a bridge line. You may want to include a recording and then you might want to have that recording transcribed so that you can sell it as another product.
A webinar requires a bridge line as well as some kind of demonstration such as power point and a way for participants to access the demonstration so they are a bit more expensive to do but you can usually charge a little more for participation in them.
If you have set up a blog or a forum on your free membership website, it will be a very simple matter to locate products, services and information that your members will be most likely to buy...they will have told you what they are interested in. They have not only told you what products and services they would be most apt to buy but they have also told you what kind of information they want. Let's face it...there really are only three basic things that can be sold on the Internet or out in the real brick and mortar world...products, services and information.
That impressively long opt-in list that you have built with your free membership website is an asset that can't be valued...it is invaluable. That long list will open doors that have been shut up until now. So let's start with joint venture projects that you will now be a welcome partner in.
Joint Ventures:
The most attractive joint venture partners for all Internet marketers are those who have long lists of people who are the best prospects for buying products, services or information. Joint ventures can be used to sell any one of those three things. By engaging in joint ventures with other marketers, you not only have the opportunity to sell to your own list but to build your list to even greater proportions.
If you own the product or service that is being offered in a joint venture, you, of course, have a greater opportunity for profit but even if you don't own the product or service, you still have a very long list of prospective buyers and you are an attractive joint venture partner so you will have more opportunities to sell products and services that are owned by others.
Marketing Products and Services that you Own:
Once you have built your free membership website you will have a long list of people who are interested in products or services that you own. By marketing to your list, you gain 100% of the profits associated with those products or services. You may already have a product or service that you have designed or constructed. It you do, that's great, but it isn't the only way to get one of either.
For example: you can have an E-Book written by a ghostwriter that, once you pay for it, will be your E-Book. You can list yourself as the author and even get a copyright on the work. It's yours! You can have an E-Book written for about $10 per page. The most normal pricing structure is selling it for $1 per 2 pages. So...if you have an E-Book written that is 100 pages long, you will have paid $1000 for the E-Book and you can charge $50 for it. Remember that you have a very long list. The first 20 sales covers your investment and everything beyond that is pure profit.
*You can actually have a 100 page E-Book written for less than a thousand dollars but not a lot less.
There are services available on the Internet that will help you create audio and video products, as well. There will always be an initial investment, however, when you have others create products for you.
Marketing Products and Services that you Do NOT OWN:
You can find products and services that are related to the topic of your free membership website and of interest to the members of your site on such sites as Clickbank (www.clickbank.com ) or Commission Junction (www.cj.com ).
For those who don't know...this is referred to as 'Affiliate Marketing'. You can go to either of the above listed sites and sign up as an affiliate marketer for products and services that would be of interest to your list. You profit by making a percentage of the sales made through your website or newsletter.
Products or services for which you are an affiliate marketer can be promoted directly on the blog or forum on your free membership site, in a newsletter or E-zine that you regularly send to the members of your free membership site or through a specific marketing email that you send out.
Marketing Teleseminars and Webinars:
Remember that your list is made up of people who are deeply interested in a specific subject. There are experts that are associated with just about every topic under the sun and those who are interested in that topic know exactly who there experts are. They will gladly pay to hear what a knowledgeable and well-known expert has to say about a subject that is near and dear to their hearts.
It isn't hard to organize a teleseminar or a webinar. Both events can be organized and executed without a lot of expense. There is, of course, time and effort involved in organizing them.
Teleseminars are less expensive and easier to do than a webinar. The only thing you really need for a teleseminar is an interesting subject, a well-known speaker and a bridge line. You may want to include a recording and then you might want to have that recording transcribed so that you can sell it as another product.
A webinar requires a bridge line as well as some kind of demonstration such as power point and a way for participants to access the demonstration so they are a bit more expensive to do but you can usually charge a little more for participation in them.
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