Glen Hopkins
Glen Hopkins specializes in teaching struggling entrepreneurs how to turn their small Online businesses into thriving money machines all while working less and earning more. To get more information, including Free Reports, Videos and CDs, visit: http://www.GlenHopkins.name
Articles by this Author
Don't Let Yourself Get Trapped by These Co-Registration Hazards
- By Glen Hopkins
- Published 03/30/2008
- Web Traffic
- Unrated
Co-registration leads are legitimate and profitable, but some of these type leads are worth more than others. The lesser-quality leads result in higher opt-out rates than leads you find through other sources, so here are some things to look out that detract from the quality of your co-registration leads.
Three Ways to Motivate Your Prospects to Buy Immediately
- By Glen Hopkins
- Published 03/30/2008
- Web Traffic
- Unrated
One Time Offers convey a sense of urgency to your prospects and motivate them to buy immediately. When done correctly, these offers have a high conversion rate.
Five Ways to Get Your Customers to Buy From You Again and Again
- By Glen Hopkins
- Published 03/30/2008
- Web Traffic
- Unrated
Selling a front-end product doesn't leave room for much profit. That's why you need your customers to buy from you again and again. And that's why you need to develop a backend system.
How to Deliver Value One High-Priced Product at a Time
- By Glen Hopkins
- Published 03/30/2008
- Web Traffic
- Unrated
Think of your backend system like a funnel: you can pour a lot in the top, but it filters down to a focused point. That focal point is you. You are your most expensive product and should charge a premium price for one-on-one time with you.
The One Thing You Must Develop For Your Business to Thrive
- By Glen Hopkins
- Published 03/30/2008
- Web Traffic
- Unrated
In order for your business to thrive, you must develop a backend system. In other words, you need to have more than one product or more than one version of your product to sell.
Find Your Fortune by Following Up with Your Customers
- By Glen Hopkins
- Published 03/30/2008
- Web Traffic
- Unrated
The more opportunities your customers have to buy from you, the more money you are going to make. So you must follow-up with your customers. Don't become so preoccupied with driving fresh traffic to your site that you ignore the traffic that's going to make you money: the people already in your system.
How to Motivate Your Prospects to Buy NOW
- By Glen Hopkins
- Published 03/30/2008
- Web Traffic
- Unrated
The trick with the One Time Offer is to write persuasive, effective copy. And you're appealing to different types of emotions depending on where you use your OTO. When done correctly, these offers have a high conversion rate.
Is the OTO a Gimmick or a Useful Selling Technique?
- By Glen Hopkins
- Published 03/30/2008
- Web Traffic
- Unrated
In its strictest sense, the OTO is available once, then disappears forever. This kind of offer works in retail stores and online stores alike. It works because it has a strong emotional appeal and creates a sense of urgency within the customer.
How to Get Targeted Search Engine Traffic
- By Glen Hopkins
- Published 03/30/2008
- Search Engine Marketing
- Unrated
If your site is the best match for a particular keyword, the search engines want to list you at the top because that makes them look good to their customers. To receive that top honor, though, you must optimize your site according to their rules.
How to Build a Mammoth List from Scratch in Minutes
- By Glen Hopkins
- Published 03/30/2008
- Email Marketing
- Unrated
Do you know how to get thousands of fresh leads each month? If not, it's time for you to learn about this well-kept secret called co-registration. Co-registration allows you to build a massive list in a short amount of time for minimum costs.
The Viral Power of the One Time Offer
- By Glen Hopkins
- Published 03/30/2008
- Web Traffic
- Unrated
Although a One Time Offer is a great sales tactic, it does not always have to be a sales message. As a matter of fact, you can use it to generate even more traffic. Instead of redirecting your subscribers to a OTO page for a product purchase, appeal to the same sense of urgency by offering additional bonuses if referring three friends.
Should You Hire an SEO Expert?
- By Glen Hopkins
- Published 03/30/2008
- Search Engine Marketing
- Unrated
Because there are so many factors to consider in the search engine game and because search engines are constantly changing the rules about optimization, you may want to hire an SEO expert. Only you have to be careful who you hire.
How PageRank Determines Your Search Engine Rank
- By Glen Hopkins
- Published 03/30/2008
- Search Engine Marketing
- Unrated
PageRank is one of the critical factors that contributes to how high your website is ranked in the organic search engine results. Basically, a page can be assigned a rank of 0-10. This is the scale Google uses to measure the importance of the page.
How to Optimize Your Web Pages with Keywords
- By Glen Hopkins
- Published 03/30/2008
- Search Engine Marketing
- Unrated
Once you have a massive list of keywords, know that people are searching for them and have decided which ones to target, you have to incorporate those keywords into your pages. In other words, you have to OPTIMIZE your site.
Why You Must Understand the Power of Keywords
- By Glen Hopkins
- Published 03/30/2008
- Search Engine Marketing
- Unrated
Understanding the power of keywords in the search engine game is critical. These are the words your customers are searching for, so these are the words the spiders are crawling your site to find. Basically, everything dealing with SEO starts with keywords and expands from there.
Five Ways to Increase Your Rank in the Search Engines
- By Glen Hopkins
- Published 03/30/2008
- Search Engine Marketing
- Unrated
How high your site ranks in the search engines depends on how well your site is optimized with keywords, your PageRank and your content. But those aren't the only ways to increase your rank. You can do five more fundamental things to also boost your standing on results pages.
Attract Search Engine Traffic by Using Targeted Keyword Phrases
- By Glen Hopkins
- Published 03/30/2008
- Search Engine Marketing
- Unrated
As a general rule, the more specific the phrase, the more targeted the traffic will be. Those who type multi-word keywords phrases are ready to take action. This is who you want to reach. This is who you want to find you in the search engine results pages.
Get Your Site Ranked High in the Search Engines with Great Content
- By Glen Hopkins
- Published 03/30/2008
- Search Engine Marketing
- Unrated
The main objective of the search engines is to rank the sites with the best and most content at the top of their results pages. So you need well-written content, and a lot of it.
The Traffic Power Keeps on Multiplying with Article Marketing
- By Glen Hopkins
- Published 03/30/2008
- Article Marketing
- Unrated
The resource box that tells the reader about you and includes a link back to your site is just the starting point for ways you gain traffic through article marketing.
Discover Unlimited Traffic Power
- By Glen Hopkins
- Published 03/30/2008
- Article Marketing
- Unrated
You can attract traffic by feeding people's thirst for knowledge. All this tactic requires is that you write high quality, informative articles.
How to Keep Your Email List Growing with Co-Registration
- By Glen Hopkins
- Published 03/30/2008
- Web Traffic
- Unrated
You can use co-registration to build a huge list in a variety of ways. By utilizing these methods, you can keep your list growing daily.
Your List Will Only Grow if You Have Great AIM
- By Glen Hopkins
- Published 03/30/2008
- Email Marketing
- Unrated
You need great sales copy and enticing offers to persuade people to sign-up for your newsletter via a co-registration page. Which is why you need proper AIM: attention, interest, motivation.



